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Course description

Discover the characteristics of digital media and how they relate to information and site architecture. You will explore navigation methods as they relate to website design and examine the steps to developing a robust site structure.

Learner outcomes

Upon completion of this course, learners will be able to 

  • identify the characteristics of digital media.  
  • match the foundations of audience and purpose to website creation.  
  • describe the principles of authoring for social media and marketing.  
  • identify common social media platforms and online advertising tools.  
  • examine the steps to create a robust site structure.  
  • identify navigation methods.  

Recommendations

Recommended course preparation:  XTBW 10022-Creating Publications

Applies towards:

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Select a section to register

Section title
Information Architecture
Type
ONA - Online Asynchronous
Dates
Nov 09, 2026 to Dec 14, 2026
Schedule and Location
View Details
Contact Hours
15.0
Delivery options
Online Asynchronous  
Course Fee(s)
TXT2-F non-credit $469.00
Potential Discount(s)

Section Notes

LATE Registration Deadline: November 12, 2026 
  • This is an online asynchronous course; it is not an independent study course. There are set due dates for graded and non-graded assessments and students are required to actively participate throughout the course via discussion and other activities.
  • Before your course begins, ensure your MyMRU account is activated. Step-by-step instructions for account activation can be found online. Once you have activated your account and have your MyMRU login information, you can log into your MRU Google account using your @mtroyal.ca email address and set up Multi-Factor Authentication (MFA). Help with your Google account can be found online, and help setting up MFA can be found online.
  • Course content will be available on the D2L Brightspace Learning Management System (LMS) 3 days prior to the start date of your course. You must be logged in to your MRU Gmail account to access D2L Brightspace. Your instructor will be available on the course start date.
  • Review our Student Information webpage (mru.ca/CEStudent) for additional information about forms and policies, campus maps, parking information, technical support, and more.
  • For questions about this course or other information, contact conted@mtroyal.ca or 403.440.6875 (toll free 1.866.775.2673). 
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